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Spam Trigger Words to Avoid Using in Your Email Subject Lines

 

Email providers use smart algorithms to protect email recipients by filtering out emails that might seem like scams. Over the years, email filters have gotten better at analyzing the context of your emails and your reputation as an email sender. Words that trigger spam filters are known as ‘spam trigger words.’ When you send out emails, you should make an effort to prevent using spam trigger words in your subject lines. If you can’t avoid using spam trigger words, then remember that context is what matters — be creative and use them in a non-suspicious way to avoid being sent to the junk folder.

If you research on the internet, you’ll find lots of lists of spam trigger words to avoid using in subject lines. We’ve done the research for you and put together a list for you to reference below.

If you’re looking for email subject line tips and examples, take a look at our blog article, “5 Simple Tips to Write Pro Email Subject Lines (Plus Examples).”

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