Update: Due to an unforeseen scheduling conflict, this webinar originally scheduled for Thursday August 21, 2025, will be postponed until Fall/Winter 2025. We apologize for any inconvenience caused, and thank you for your understanding. A new date will be communicated to registrants once confirmed.
Data is more than just numbers, but how can public libraries leverage this wealth of information to drive meaningful change to affect the future of your library?
Discover how Las Vegas Clark-County Library District (LVCCLD) harnessed its Google Analytics data, turning raw information into powerful, actionable insights for their marketing team. In this session, you’ll learn how LVCCLD successfully evaluated their website and homepage to understand what truly engages patrons, developed content that genuinely resonates with their audiences, and seamlessly integrated data evaluation and analysis into their decision-making processes.
We'll share practical takeaways and real-world examples, so you can start applying these strategies in your own library.
You'll get insights into:
- How one library makes informed, data-driven decisions.
- Key strategies for analyzing data and common pitfalls to avoid.
- Tips for fostering seamless cross-departmental collaboration around data.
- Valuable lessons learned on creating a truly impactful digital presence.
Don't miss this opportunity to revolutionize your library's digital strategy and better serve your community!
